HSBC 2018 Excellence Seal DALBAR Announcement

HSBC 2018 Excellence Seal DALBAR Announcement

Direct brokerages are constantly competing to win over increasingly
demanding and savvy self-directed investors. While the lowest fees or slick new
platform features grab the headlines, when complicated issues arise, having a
competent and engaged human being to talk to goes a long way. The traditional
contact centre remains a critical service channel for direct brokerages.

DALBAR is
pleased to award HSBC InvestDirect the 2018 Telephone Service Seal of
Excellence. HSBC InvestDirect chose DALBAR to independently audit the quality
of its contact centre interactions with direct brokerage investors. These
interactions were evaluated throughout the year against detailed criteria
covering all aspects of the customer experience. In order to qualify for […] Read more